Announcing WaxEngine
After a year of managing 1,500+ eBay hockey card listings, we built the tool we always wanted. Today, we're opening it up to other sellers.
Update, August 3, 2026: WaxEngine is live. The waitlist phase described below is over: everything in this post ships today with a 14-day free trial, no credit card, and the first 10 founding subscribers lock in $19.95/mo for life on the pricing page.
The Problem Every Card Seller Knows
If you sell sports cards on eBay, you know the drill. You’ve got stacks of cards to identify, price, and list. Each one needs a carefully crafted title (80 characters max for eBay SEO), accurate pricing based on recent sold comparables, and proper item specifics.
Then, once they’re listed, you’re managing them. Which ones have been sitting too long? Which have watchers you should send offers to? Which should you end and relist to get a fresh start?
Multiply that by 1,500 listings and it becomes a full-time job.
Why We Built WaxEngine
WaxEngine started as a personal tool. We were managing a growing inventory of hockey cards on eBay and found ourselves spending more time on listing management than actually finding great cards to sell.
So we started automating. First the pricing, pulling sold comps from eBay and building a comp database that gets smarter over time. Then the AI identification, using AI vision to identify cards from photos instead of typing everything manually.
Then came the tier system. We realized that not all listings need the same attention. Some need to be ended and relisted. Some need price drops. Some have watchers who just need a nudge. And some are doing fine on their own.
What You Get
AI Card Identification, Upload a photo of a card and the AI identifies the player, set, year, parallel, and card number. Scanned cards queue up for review, so you can process dozens of cards in a single session.
5-Pillar Pricing, Your own sales history, eBay sold comps, active listing competition, a cumulative comp database, and category-level fallbacks all work together to find the right price.
4-Tier Management, Every listing is automatically categorized by performance, with specific actions for each tier. No more guessing which listings need attention.
Automation Engine, A daily pipeline that runs your analysis, sends offers to watchers, and queues stale listings for refresh, all with configurable rules and safety caps.
What’s Next
When this post first went out, we opened a waitlist with this plan (see the update at the top: all of it has since shipped):
- Beta phase, Free access for early adopters. Help us find edge cases and refine the experience.
- Launch, Simple monthly subscription plans. Start free, scale as you grow.
- Expand, Beyond hockey cards to all sports cards, and eventually all eBay collectibles.
If you’re an eBay card seller who wants to spend less time on listing management and more time on the cards themselves, start a free trial.
We built this tool because we needed it. We think you will too.
WaxEngine does this math on your real store. Scan a card, get it priced from live sold comps, list it on eBay in one click, and see two years of true profit after every fee. Start a free 14-day trial →